SR 11-13-2018 3F
City Council
Report
City Council Meeting: November 13, 2018
Agenda Item: 3.F
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To: Mayor and City Council
From: Katie Lichtig, Assistant City Manager, City Manager's Office, Office of Civic
Wellbeing
Subject: Agreement Modification with Edenspiekermann for Wellbeing Platform
Recommended Action
Staff recommends that the City Council authorize the City Manager to negotiate and
execute a first modification to agreement #10696 (CCS) in an estimated amount of
$243,400 with Edenspiekermann LA Corporation, a Delaware-based company, for
additional services related to the W ellbeing Index platform. This will result in a two year
amended agreement with a new total estimated amount of $1,243,400 with the
understanding that $235,000 of this amount is from grant funds from Bloomberg
Philanthropies, with future year funding contingent on Council b udget approval.
Summary
On June 12, 2018, City Council approved a contract with Edenspiekermann to design
and develop a comprehensive new citywide website, revamping our 22,000 pages of
content for better service to our community members. In completing the grant-funded
work the City has pursued with the Wellbeing Index, the next step is the development of
a new platform that showcases for users the data generated by the Wellbeing Initiative
to guide government and civic efforts to improve outcomes for our community. It is
important that the format and data visualization tools for the Wellbeing Index align with
the direction of the new citywide website, so City staff recommends additional services
from Edenspiekermann to be performed by a jointly selected subcontractor for the data
visualization aspect of the project. This arrangement allows the City to meet its
remaining grant obligation to Bloomberg Philanthropies by creating a high quality,
customized site for the Wellbeing Index while also creating tools and data visualizations
that can be integrated into the City’s website across all pages. It will also enhance
residents’ ability to see that the City is a data driven organization with a quantified
interest in community wellbeing.
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Discussion
In 2013, the City of Santa Monica was awarded a $1 million grant to create the
Wellbeing Index from Bloomberg Philanthropies, as part of the Mayors Challenge. The
Mayors Challenge is an ideas competition that encourages cities to generate innovative
ideas to address major challenges and improve city life – and that have the potential to
spread. In 2014, the City of Santa Monica entered into a grant agreement with
Bloomberg Philanthropies to develop the Wellbeing Index, a data driven tool to measure
community wellbeing and apply what’s learned to drive policy development, prioritization
and resources allocation. The remaining $235,000 of the $1 million was designated for
the development of a dedicated platform to digitize the Wellbeing Index making it easy
to access, understand and use.
The current platform for the Wellbeing Index, wellbeing.smgov.net, reflects the decision
to begin with a simple beta website to introduce the first iteration of the Index, to allow
additional iterations of the Index to ensure that the funds were used to create a final
platform that showcased all uses of the Index including data visualization, community
feedback and other tools and resources.
In order to accommodate the timing and vendor selection for the redesign and
reorganization of the City’s overall website, the City received grant extensions from
Bloomberg Philanthropies so that initial work on the City’s new website could begin prior
to development of the new Wellbeing Index platform. Edenspiekermann, authorized by
the City Council in June 2018 for this City website, has begun its work with the City.
Edenspiekermann will be responsible for overseeing the development of the data
driven, user-friendly platform to ensure it integrates with the City’s new website. To
complete this work in tandem with the website, Edenspiekermann was asked to provide
additional services including the recruitment and vetting of a subcontractor to develop
the wellbeing Index platform. Edenspiekermann and City staff have interviewed and
mutually agreed to work with Schema, a data visualization firm with expertise in
interactive data platforms to develop the Index. The creation of the Wellbeing Index as
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an interactive tool is a final deliverable of the City's Bloomberg Philanthropies Mayors
Challenge grant.
Past Council Actions
Meeting Date Description
06/12/18 (attachment
A)
Award contract for Citywide Website Design and
Development
Financial Impacts and Budget Actions
Staff seeks authority to increase the amount of contract #10696 with Edenspiekermann
LA Corporation for additional services related to the integration of the W ellbeing Index
platform and the new City website, with all but $8400 paid for by the remainder of the
Bloomberg Mayor’s Challenge grant.
Contract Agreement/Purchase Order Modification Request
Agreement # Current
Authorized
Amount
Modified
Request Amount
FY2018-19 Budget
Dept Acct #
Total Revised
Contract
Amount
#10696 $1,000.000 $243,400 (see
cost breakdown
below)
(see account
breakdown below)
$1,243,400
$4,200 #01200004.550010
$4,200 #01200002.550010
$235,000 Bloomberg
Philanthropies
grant funds
#20200003.555140
Future year funding is contingent on Council budget approval.
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Prepared By: Julie Rusk, Chief of Civic Wellbeing
Approved
Forwarded to Council
Attachments:
A. Award Contract for Citywide Website Design and Development (Web Link)
B. Oaks Initiative_ Edenspiekermann
CITY OF SANTA MONICA
OAKS INITI ATIVE NOTICE
NOTICE TO APPLICANTS, BIDDERS, PROPOSERS
AND OTHERS SEEKING DISCRETIONARY PERMITS, CONTRACTS,
OR OTHER BENEFITS FROM THE CITY OF SANTA MONICA
Santa Monica’s voters adopted a City Charter amendment commonly known as
the Oaks Initiative. The Oaks Initiative requires the City to provide this notice and
information about the Initiative’s requirements. You may obtain a full copy of the Initiative’s
text from the City Clerk.
This information is required by City Charter Article XXII—Taxpayer Protection. It
prohibits a public off icial from receiving, and a person or entity from conferring, specified
personal benef its or campaign advantages from a person or entity after the official votes,
or otherwise takes official action, to award a “public benefit” to that person or entity. The
prohibition applies within and outside of the geographical boundaries of Santa Monica.
All persons or entities applying or receiving public benefits from the City of Santa
Monica shall provide the names of trustees, directors, partners, and officers, and names
of persons with more than a 10% equity, participation or revenue interest. An exception
exists f or persons serving in those capacities as volunteers, without compensation, for
organizations exempt from income taxes under Section 501(c)(3), (4), or (6), of the
Internal Revenue Code. However, this exception does not apply if the organization is a
political committee or controls political committees. Examples of a “public benefit” include
public contracts to provide goods or services worth more than $25,000 or a land use
approval worth more than $25,000 over a 12-month period.
In order to facilitate compliance with the requirements of the Oaks Initiative, the City
compiles and maintains certain information. That information includes the name of any
person or persons who is seeking a “public benefit.” If the “public benefit” is sought by an
entity, rather than an individual person, the information includes the name of every person
who is: (a) trustee, (b) director, (c) partner, (d) officer, or has (e) more than a ten percent
interest in the entity. Therefore, if you are seeking a “public benefit” covered by the Oaks
Initiative, you must supply that information on the Oaks Initiative Disclosure Form. This
inf ormation must be updated and supplied every 12 months.
DocuSign Envelope ID: 20AA3B46-B5E1-48AD-A1D2-D84C423C82BA
CITY OF SANTA MONICA
OAKS INITI ATIVE DISCLOSURE FORM
In order to facilitate compliance with the requirements of the Oaks Initiative, the City
compiles and maintains certain information. That information includes the name of any
person or persons who is seeking a “public benefit.” If the “public benefit” is sought by
an entity, rather than an individual person, the information includes the name of every
person who is: (a) trustee, (b) director, (c) partner, (d) officer, or has (e) more than a ten
percent interest in the entity.
Public benef its include:
1. Personal services contracts in excess of $25,000 over any 12-month period;
2. Sale of material, equipment or supplies to the City in excess of $25,000 over a 12-
month period;
3. Purchase, sale or lease of real property to or from the City in excess of $25,000
over a 12- month period;
4. Non-competitive franchise awards with gross revenue of $50,000 or more in any
12-month period;
5. Land use variance, special use permit, or other exception to an established land
use plan, where the decision has a value in excess of $25,000;
6. Tax “abatement, exception, or benefit” of a value in excess of $5,000 in any 12-
month period; or
7. Payment of “cash or specie” of a net value to the recipient of $10,000 in any 12-
month period.
Name(s) of persons or entities receiving public benefit:
Name(s) of trustees, directors, partners, and officers:
Name(s) of persons with more than a 10% equity, participation, or revenue interest:
Prepared by: ____________________________Title: __________________________
Signature: ______________________________________ Date: ________________
Email: ____________________________________ Phone: ____________________
FOR CITY USE ONLY:
Bid/PO/Contract # ____________________________ Permit # ___________________________
Anna Ibbotson CEO
a.ibbotson@us.edenspiekermann.com +1 323 607 2800
Edenspiekermann LA Corp
Officers: Anna Ibbotson (CEO), Oliver Schmidthals (Secretary), Oliver Schmidthals (CFO), Paul Woods (CCO)
Directors: Oliver Schmidthals, Michael Borner, Paul Woods
Edenspiekermann AG
DocuSign Envelope ID: 20AA3B46-B5E1-48AD-A1D2-D84C423C82BA
4/20/2018
REFERENCE:
Modified Agreement
No. 10696
(CCS)