sr-112459-5ln;
CITY OF SANTA MONICA s' „_, "c`~
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DATE: November 18, 1959 ~` '}
TO: George G. Bundy, City Manager Npb~ ~ ~ 1959
FROM: John T. Webb, Auditorium Manager '~tE ~~~~~ ~
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SUBJECT: Advance Ticket Sales Charge Recommendation ~'
With the furnishing of advance ticket sale facilities here
at Civic Auditorium, an annual expense of Ten Thousand Dollars
($10,000) has been incurred. This expense broken down amounts
to Six Thousand Dollars ($6,000). additional utility charges and
Four Thousand Dollars ($4,000) in payroll increase. To date
this service has been furnished free of charge to the various
permittees of the Auditorium.
A survey of other Auditoriums has been conducted by the
Auditorium management with the view in mind to find an
equitable way of recovering some or all of this expense.
After this survey was completed and the conclusion deduced,
the various permittees of the Auditorium were contacted.
The problem and the possible solution the Auditorium manage-
ment had in mind was explained to them. All permittees
agreed that a charge. was justified and that they paid a
charge an other auditoriums for the same service. They
likewise agreed that the charge as outlined seemed fair
and were grilling to try it.
The charges contemplated and recommended by the Auditorium
management are as follows: Ten Cents (10¢) per ticket sold
in any amount up to $2.90; Fifteen Cents (15¢} per ticket in
any amount from $2.91 to $4.90; Twenty Cents (20¢) per ticket
on all tickets in excess of $4.91 per ticket or Twenty Dollars
($20,00) per week that tickets are on sale, whichever is
neater, This would be a guarantee of at least Twenty Dollars
$20.00) per week and would influence the promoter to put his
tickets on sale for a shorter period of time than most promo-
ters are now doing.
It is felt by the management that in view of the complete
advance sale, mailings, and newspaper ads that are furnished
free of charge to the permittee that the above charge is
warranted as well as being fair and equitable. Favorable
action on this matter is urgently hoped for.
l•
"ohn T. u+lebb, Auditorium Manager
Santa Monica Civic Auditorium
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