sr-090809-1ii# until ert
~~tY of
Santa Monica
City Council Il~eeting: September 9, 2009
Agenda Item: `'~ Z-
To: Mayor and City Council
From: Andy Agle, Director of Housing and Economic Development
Subject: Bayside Seasonal Ice Skating Rink
Recommended Action
Staff recommends that the City Council authorize the City Manager to negotiate and
execute a License Agreement with the Bayside. District Corporation (BDC), for use of
City-owned property at -1324 and 1326 5th Street, for a seasonal ice skating program,
from October 1, 2009 through February 15, 2010.
Executive Summary
For the last two years BDC has transformed a portion of the City's property located at
5th Street and Arizona Avenue, into an ice skating rink as part of its Winterlit holiday
celebration. In 2008, the event attracted approximately 56,000 paid skaters. This year,
BDC is again requesting a license from the City to use the property from October 1,
2009 through February 15, 2010. The ice skating rink is projected to be open to the
public beginning October 30, 2009 and close January 18, 2010. BDC is negotiating a
new management and operating services contract with an operator who will provide
insurance in an amount required by the City's Risk Manager.
Discussion
BDC is negotiating aturn-key operation for an ice rink during BDC's upcoming Winterlit
celebration. The ice rink is to be located at 1324 5th Street, from October 1, 2009
through February 15, 2010. Skating is estimated to begin October 30, 2009, and
conclude January 18, 2010, operating from 10 am to 10 pm Sunday through Thursday,
and 10 am to midnight on Friday and Saturdays. BDC expects to serve over 60,000
skaters with a program that includes casual skating, skating lessons, sale of skating-
related souvenirs and merchandise, food and drinks and entertainment. BDC will be
offering special programs for the Santa Monica Boys and Girls Club, PAL, YMCA, and
other community groups.
BDC's goal for the program is to be as energy efficient as possible and will continue to
purchase renewable energy from the City. This year BDC plans to add a smaller ice rink
of approximately 400 sq. ft., just for young children to test a more energy efficient
technology. If this technology proves workable, BDC may use it in next year's main rink.
In addition, all the decorative lights will be LED.
Currently, Parking Valet Services manages the parking on the site and pays the City
monthly rent of $6,000 under amonth-to month license agreement. The company will
be given notice to vacate the site 30 days in advance so that those who park on the lot
can make other arrangements.
In accordance with Section 3 of the Services Agreement between the City of Santa
Monica and Bayside District Corporation, executed December 3, 2004, the BDC is
responsible for promoting and continued economic revitalization of the Downtown as
well as programs, projects, and services that benefit Santa Monica residents, Downtown
merchants, property owners, customers and visitors. The management of the ice
skating rink program is consistent with the roles and responsibilities of the BDC.
Financial Impacts & Budget Actions
There is no budgetary impact as the FY 2009-10 Budget anticipated the return of the ice
rink and the resulting foregone revenue of $30,000.
Prepared by:
Miriam Mack, Economic Development Manager
Ap
Forwarded to Council:
Andy Agle, Dire r
Housing and conomi Development
Reference Contract No.
9110 (CCS).