SR-802-006 (2)
RP : DTA : S't1:'UC -I .
Councll Meetlng: A~l 2. 982
Santa Monlca~l~rnla
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APR ~ 7 1982
TO:
~ayor and Clty Cauncll
FROM:
Cl ty staff
SUBJECT:
Increase In Beach and Pier Parklng Rates July 4
Introductlon
ThlS report requests CounCll approval to lncrease both the beach and pier parklng fee
from $3 to $4 on July 4, 1982 only.
Eackground
July 4th produces a large number of beach goers assoClated wlth the f~reworks dlsplay
from Santa Monlca Fler~ lllegal flre~~rks are used on the beach. A portion of the costs
assoclated wlth the entertalnment should be borne by the beach user as well as the pler
attendee.
Economlc Impact
Staff research of parklng records lndlcates that an lncrease In the beach parklng and pler
parklng fee should produce an addltlona1 $10,000 In revenue. ThlS would cover the
cost of the flreworks.
Recommendatlon
Staff recommends Councll approve the attached reso1utlon whlch authorlzes the Clty t1anager
to lncrease both the Pler and Beach parklng fees to $4 for July 4, and to approprlate
S10,000 from the Beach Fund reserve, account 11-939-000-000 to account 11-521-000-401
for the purchase of flreworks.
Prepared by: Donald T. Arnett. Dlrector
Recreatlon and Parks
Susan l-iu1l1n
P~er Manager
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counc~l Meet~ng 4~7-8
Santa ~ica, Call=orn~a
RE50LUTIO~ NO. 6475(C(5)
A RESOLUTION OF THE CITY COu'NCIL OF THE CITY
OF SANTA MONICA, AMENDING SECTION 2.1i. OF
RESOLUTION NUMBER 1786 (eCS) PERTAINING TO THE
RULES AND REGULATIONS FOR THE OPERATION OF
PARKING LOTS ON THE BEACH AND AMENDING SECTION
2A OF RESOLu~ION 5421 (CCS) PERTAINI~G TO THE
OPERATIONS OF THE PARKING LOT ON THE S~~TA MONICA
PIER.
The C~ty Counc~l of the C~ty of Santa Mon~ca does hereby ~esolve as follows:
SECTION 1. Subsect~on A of Sect~on 2 of Resolution 1785 (CeS) is amended
to read as follows:
A. The rates to be charged shall be fixed by L~e C~ty Manager from t~me
to t~me, but i~ no event shall exceed three dollars per day, except July 4th when
the rate shall not exceed four dollars per day.
SECTION 2. Subsect~on A of Sect~on 2 of Resolut~on 5421 (eeS) ~s amended
to read as follows:
A. The rates to be charged shall be fixed by the C~ty Manager from t~me to
time, but in no event shall exceed three dollars per day except July 4th when the
rate shall ~ot exceed four dollars per day_
SECTION 3. The Clty Clerk shall cert1fy to the adopt~on of th1s resolutLon and
thencefor~h and thereafter L~e same shall be In full ferce and effect.
APPROVED AS TO FOR"!:
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Robert 1>!. Myers
Clty Attorney
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ADOPTED AND APPROVED THIS
27th
DAY
OF April
, 1982.
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( MAYOR I ~
I HEREBY CERTIFY THAT THE FOREGOING RESOLUTION
NO. 6475(CCS)._WAS DULY ADOPTED BY THE CITY COUNCIL OF THE
CITY OF SANTA MONICA ~T A MEETING THEREOF HELD ON
April 27
, 1982 BY THE FOLLOWING COUNCIL VOTE:
AYES:
COUNCILMEMBERS: Conn, Edwards, Jennings, Reed and
Mayor Yannatta Goldway
NOES:
COUNCIlMEMBERS; Press and Zane
ABSENT:
COUNCILMEMBERS: Xone
ABSTAIN:
COUNCILMEMBERS: None
ATTEST:
IJ / U~nyl c 6r!1 '
l ,nL~m I = UdeL,
1 CITY tLERK \ 1
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DISTRIBUTION OF 6iSoLUTI.QW #' rt V1~
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ORDI~Al~CE tt
Cauncll Meeting Date
V-,;L 7-;: ;L
Introduced:
Agenda Item #
6-6
Adopted:
* ALWAYS Pl'BLISH )OOPTED ORDlNAr'lCES
Was it amended?
VOTE: AffirmatIve: C!. e.( 9i 12
:-Jega t 1 ve: P " 'lsas 7----'::
Abstain: ,--- -
Absent.
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DISTRIBUTION:
ORIGINAL to be signed, sealed and filed in Vault.
~EWSPAPER PUBLICATIO~ (Date: )
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Department originatIng staff report (:}(((,..y- ,j/~{L~ ) 1
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Clty Attorney (thDse with their codes)
Agency mentloned ln document or staff report j
:;JJjvy ~I I j fi\;JJ~)-
Subject file (agenda packet)
1
Counter file
1
Others:
Airport
ParkIng Auth.
Auditoium
Personnel
BU11ding Dept.
Planning
Environ. Servo
Police (en-
forcement?)
Finance
Purchasing
.
Fire
Recr/Parks
General Servo
Transportation
Library
Treasurer
Manager
SE~D FOU~ COPIES OF ALL ORDIKANCES TO:
CODED SYSTEMS, AtrD Peter Maclearie
PROFESSIONAL CENTER, ROUTE 71
BRIELLE1 XEW JERSEY 08730
SEND FOUR COPIES OF AT~ ORDTN~Nr~s TO:
PRESIDDIG JUDGE
SANTA ;--!O);I CA. ~lU:\I CIPAL COURT
1725 ~AlN STREET
SANTA ~ONICA, CA 90401
9
TOTAL COPIES
1
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cz1 tJ ;2-00,6
13-8: PIER PARKING AND TRAFFIC: Presented for consideration was the request of
touncllmember Rhoden for discu'ssion regarding Santa Monica PIer parking and traffic
problems. Councilmember Rhoden introduced dlscu~slon regarding parking problems
related to the forthcoming summer crowds and referred to a staff report dated May ~2-.8,
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1980. to the City Manager from the Parking and Traffic Engineer sitIng some short te~ro
solutions DISCUssion was held. Mayor Pro Tempore Vannatta Goldway mov~d that the ,"
Council affirm the ftrst three recommendations in the staff report of May 28, 1980.
providing effective signing at the Pier entrance, collection of parkIng fees as
vehicles exit from Pier parkIng, temporarily stopping pedestrian traffiC at the
parking lot entrance to permit vehicle exit or entry to the parking lot, and an added
fourth item to move the kiosk to the center of the Pier; further, to direct staff to
meet with the Pier Merchants AssocIation to facilitate those four recommendations as
quickly as possible. Second by Councllmember Reed, The motion was approved by the
follO\..,lng vote:
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Council Vote.
Unanimously approved 6-0
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MINUTES QF CITY COUNC IL MEETING
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March 11, 1981
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}38
MAR 1 0 1981
DATE:
;\farch 4, 1981
TO:
;.lavor and Council Ilembers
FROB:
Cheryl Rhoden
SUBJECT:
(ouncll Agenda Item for ~arch 10, 1981
Request for dlScuss10n regarding Santa :10n1ca P1er, parking
and traffic proble~s.
(Caurrell ~ember Rhoden)
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MAR 1 0 1981
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CITY OF SANTA MONICA
IN T E R - D E PAR T Pi E H 1 i~ EM 0
DATE:
May 28" 1980
# TO:
Charles K. McClain" City ~anager
FRO:"1 :
Ray Davis" Parking & Traffic Engtneer
"
a"BJECT: SANTA to!ONlCA PIER p';RKHm MiD TRAFFIC CIRCULATION
On April 17" I met wi:h Jerry Jackso;l of the Santa I+Jnica Chambe.- of~
Commerce" Peter Kipp" and various mem~ers of the Santa Monica Pt~r -<
Organization to discuss traffic circulation and parking on the pier~
It was understood t~at ~~ input was only advisory and that any act10n
to improve the existlng condltlons \'ias the responslblllty of the -t::...
EntertaInment Fac11ities Dapar~ent. ~
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Their ~ajor concern was vehicles travel1ng down the causeway and t~
deciding that they do not \/lsh to pay for parking. They must turr~
aro~nd and then eXlt Vla the causeway. The prcble~ 1S cowpounded by
the heavy pedestrian trafflc on the pier.
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I suggestea severa; shon: and long term sol utiors to thel r probl ems.
The pOSSible short term solutlons are as follOWS:
~.~ Effective Signing at the Pler Entrance ~
The signs now are too busy and confusing~ Tne signs should
just state" "PIER PARKING - $1.00" or "FULL - USE SEASIDE
TER.RACEII. This should be used in conjunction w1th pler per-
sonnel controlling traffic at the top of the pier and the
.b01:tcm of the causeway~
Col1~ct t.ie Par'<,1119 ~ee as Ve{licles Exit from P1er Parking
?resen~ly fees are collected as vehlcles enter. This creates
a queue and ?rovides the opportunity for people to change the;
minds and not park. If they were required to pay on the way 1
out they would no longer have the opportunity to change thelr
ll1inds thus e1imlnating a m:mber of vehicles turning around at,/}
the par~ing lot entrance. In addition~ any queue that may
build up waiting to pay the par~ing fee will be ins1de the /
parking area and no~ on the causeway. ~
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r 3) Tewoorarily StO? Pedestrain Traffic at Parking Lot ~ntrance
\jhlS would prov1de a short per10d or tlme to clear vehicles
out or allow venlcles to enter the parklng lot. This may b~
dor.e by pier personnel with the ald of a crossing gate of
some sorts (sim11ar to early Amerlcan toll road gates).
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f)cJci~ to
{3-B
MAN 1 0 1981
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So~~ of the long term solutions that may be considered are as follows:
1)
Upgrade Traffic Sisnal at Ocean A.v,~nue and Cq.l,orado ~venue
A traffic signal ;,~y be deslgned to prohlblt access to the
pier but facilitate all other movements through the inter-
section during the pier1s peak timeso At all other times
it would fur.ctlon as a stancard traffic signal. This signal
needs to be upgreG2d any~ay. The costs would be in the
S80~OOO to $lCO,CJO r~r,ge; I also recomwended closing .
. Colorado Avent;e ~(est of Ocean Avenue (the narrow road that
. dips dmm to Pal isadas Road).
2)
An Additicn?l CauS2n~Y
The ideal loca~lon wouid be from the pier parklng lot to
Appian 'day, 1:'11$ ~';ould provide one-way traffic ontG and
off of the pier. TraTilc exiting the ~ier would use Aopian
Way ~ Pica 3o~le~ard. I have no estimnte for the cost of
this option.
3)
:
Separate Pe~es:ri~n and Vehicular Movements
Presenr.ly tr.e Doart,la 1 K from the .Promena-de is on the 1 eft
sice of traffic e~~ering the parking lot. ThlS creates a~
major conflict ~he~ there is a large number of pedestria?s.
One way of se~rc~~on would be to provide an access frC~he
Promenade en the north side of the pier and prohibit pe
trlan acceS5 on ~he south side of the causeway. I have _-
cost eS~l~:C far thls option.
raffie Engineer
RD:sc
cc: Stan ScnG11
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OFFiCf {'IF THE
c~r~" ~~_~-R'''.
Clarence
Har-"'cn
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~2:- Sa~ta i':.~n~ca l:"=l-E-r
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MAR 1 2 23 PM '81
SAW- "illiih...~~ilAF;n I l-~--;l
. ~. -\lllJ.am Cer:::2:1g.3, CC'J;-!cll'T'''''''~er
Cl ty CI ~a~ta [~cnlca
Clt~: L-~all. lEG5 LalD stree;:
can~a ECDlca, C~. 90401
Dear Mr. Jennings:
Pursuant to cur telephone conversat2on ~lth reference to the park-
2ng problems on the Pler, here is a summary of conditions at
present and a reco~~endation for solutions.
The enclosed memo from Ray Davls. dated May 28. 1980. has never
developed. I have encircled three items that should be g2ven
attention at present. As follows:
1. Dr2vers should be warned that payment for parking is re-
qUlred. thus avolding a great deal of congestlon at the payment
booth, as well as blocklng trafflc when people refuse to paYi
as often happens. eight of nine cars are forced to back up.
An ac.di t20n to the sign at the head of the Pier i.'ould help solve
thls problem.
2. Collect1ng parking fees as veh1cles exit has been prcmlsed
repeatedly. This would elim2nate delays whlle arlvers flli~ble for
money. and would speed-up the flo~. Also, it ~oulc eliminate the
constant raislng or 10',erlng cne gate for each auto as long as
spaces are avallable. The present striping and traff2C pattern
in the park1ng lot is the reverse of what it shoulc be, lmpeolng
traffic flol,.; on busy days. C,~e understand this surface can not be
pa2ntea untll the construct1on lS completec, ana the bumper cars
are moved. Eowever, thlS 18 of great lm~ortance. we can see no
eVlcence at present of any attempt to co~plete the surface re-
ccnstructl0n. '?he r:;arking lot nc'" loses 100 spaces, ',hlcn coule:
~e fillec on -eek-encs, and this results In a ccnB2ceracl0 loss
of :revenue.
3. D~tll recently there ~a3 trafflc centrol at the Farklng lot
entrance. ;ut no~ cars are backe~ up to tne top of the nl1l ~ecause
of peC~EstraJ.n f"Ycblems on \,1eek-enc.s. ;-; t:rafflC central pe:rSC:1 1S
""03t urc;ently neecec". -:::'1-.e most recentnerrc froT: the Clty C:eno\:ec
that a City reFresentatlve '.oul~ 1:-e or. the Fler \,'eek-encs, in an
1centlfiable GUtflt. ~hlS bas never been eVlcencec..
In accitlon, ~ost signlflcant sEcurity ane Pler centrol Frcblems
cculd be arnellorated by th~s sugqestion: A parking booth, the
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~lllal~ Jennlnqs,
Cour-:C:L 1 ;->e"l:e:r
Face y' ,0 -
?eoruary 27, 19E1
a~::rC~.~lTi'ate size CI a ~hcne ccctil, ccul.5 t:e 1=081 tlcnec. ~n tr:e
cen 1:er of L:..e Pler roae .ay aCJe.cent tc the lot €ntrance. ';.ras bcctn
s:-:oulc J::,€ Gar.ned fron m1c.-:-ugn-c l.;.n-;:ll 52.- a.:n., af::crc.u:..<; a clear
'l/1.2',{ of tne Ent~~e length of the P1€r. 2.ny vancallsr.1 or evenr.s
of SUSC2ClCUS nature could De 3een anc repartee lrrneolately Vla
teleFh;ne. (T~lS' QuId aS5lst our under-mannec ~olJ.ce cepartment).
nIl that oule be re~u1rec are telepnone and a~xlllary controls
fCT 'Lr:e par1~lng gates.
Every lessee cn the Pler 13 unhappy wlth the fee str~cture of the
parklng lot, anc, ~ost im~ortantly, the lnability to valldate for
customers. In connectlon with thlSt Pier lessees were promised
a posted, reserved space for their buslness. Lessees often must
leave the Pier for short peircds of time on week-ends, only to
find no place to park upon the~r return. It occurs that th~s
CQulc be put into effect easlly, especlally considering that each
lessee pays a monthly fee for park1ng.
Aga1nt let me emphasize the necesslty for ccmpletlon of the tcrn-
u~ surface area. This creates an obstacle course for traff~c at
present. . .
?hank you for your kind attention to these matters.
5~ncerely,
Clar9nce B. Harmon
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