O2243f:\atty\m u ni\law\barry\streetbanners2ndread ing
City Council Meeting 11-13-07 Santa Monica, California
ORDINANCE NUMBER _ 2243 _ (CCS)
(City Council Series)
AN ORDINANCE OF THE CITY COUNCIL OF THE CITY OF
SANTA MONICA AMENDING SANTA MONICA MUNICIPAL CODE SECTION 4.08.500
AND DELETING SANTA MONICA MUNICIPAL CODE SECTION 4.08.510 TO
CLARIFY THE CITY'S AUTHORITY TO HANG NON-COMMERCIAL BANNERS FROM
STREET-LIGHT POLES, IN ADDITION TO OVER-THE-STREET BANNERS, FOR THE
PURPOSE OF PROMOTING CITY-PRODUCED OR CO-PRODUCED EVENTS OR
MORE GENERALLY FOR PROMOTING OR CALLING ATTENTION TO THE CITY,
ITS RESOURCES, BUSINESSES DISTRICTS, ATTRACTIONS, AND TO CELEBRATE
HOLIDAYS AND TO AUTHORIZE THE CITY MANAGER TO APPROVE
ADMINISTRATIVE GUIDELINES
WHEREAS, Santa Monica Municipal Code Section 4.08.500 authorizes over-the-
street banners to promote City-produced or City co-produced events; and
WHEREAS, this Municipal Code provision does not expressly extend the same
authority to hang banners from street-light poles; and
WHEREAS, both over-the-street banners and vertical street Tight. pole banners
can be valuable tools to promote or call attention to the City, its resources, business
districts, attractions, facilities, and to celebrate holidays; and
WHEREAS, this ordinance would clarify the authority of the City to hang City
banners on street-light poles in addition to over-the-street banners, would expand the
purposes for which these banners can be hung and would authorize the City Manager
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to approve administrative guidelines to implement this ordinance in lieu of the outmoded
provisions established in Santa Monica Municipal Code Section 4.08.510,
NOW, THEREFORE, THE CITY COUNCIL OF THE CITY OF SANTA MONICA
DOES HEREBY ORDAIN AS FOLLOWS:
SECTION 1. Santa Monica Municipal Code Section 4.08.500 is hereby
amended to read as follows:
Notwithstanding anything contained in Section
4.08.490 hereof, temporary City banners over, on, or in any
public right of way may be hung by the City or its agents for
the purpose of promoting City-produced or City co-produced
events and activities or for the purpose of promoting or
calling attention to the City, celebrating holidays, and
aesthetic enhancement. All other temporary banners are
prohibited.
A City-produced event is developed and implemented
in its entirety solely by a City department or departments. A
City co-produced event is one that has significant City staff
involvement in both the planning and the implementation of
the event together with anon-City entity. To be considered
an event co-produced by the City, City staff must be involved
in all aspects of the event including creative direction,
funding and fund development, marketing and media
relations, and staffing and support services. For purposes of
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this Section, events and activities produced by the Bayside
District Corporation and the Pier Restoration Corporation are
classified as City-produced and may be promoted by
banners hung over the Third Street Promenade and Pier,
respectively.
The City Manager is authorized to adopt
administrative guidelines that are consistent with and that
further the terms and requirements set forth in this Section.
SECTION 2. Santa Monica. Municipal Code Section 4.08.500 is hereby
deleted is its entirety.
SECTION 3. Any provision of the Santa Monica Municipal Code or
appendices thereto inconsistent with the provisions of this Ordinance, to the
extent of such inconsistencies and no further, is hereby repealed or modified to
that extent necessary to effect the provisions of this Ordinance.
SECTION 4. If any section, subsection, sentence, clause, or phrase of
this Ordinance is for any reason held to be invalid or unconstitutional by a
decision of any court of competent jurisdiction, such decision shall not affect the
validity of the remaining portions of this Ordinance. The City Council hereby
declares that it would have passed this Ordinance and each and every section,
subsection, sentence, clause, or phrase not declared invalid or unconstitutional
without regard to whether any portion of the ordinance would be subsequently
declared invalid or unconstitutional.
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SECTION 5. The Mayor shall sign and the City Clerk shall attest to the
passage of this Ordinance. The City Clerk shall cause the same to be published
once in the official newspaper within 15 days after its adoption. This Ordinance
shall become effective 30 days from its adoption.
APPROVED AS TO FORM:
MAf~'SHA JO~ MOUTRI
City (,Attorney
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Approved and adopted this 13th day of November, 2007.
--
R shard Bloom, Mayor
State of California
County of Los Angeles) ss.
City of Santa Monica )
I, Maria M. Stewart, City Clerk of the City of Santa Monica, do hereby certify that the
foregoing Ordinance No. 2243 (CCS) had its introduction on October 23, 2007, and was
adopted at the Santa Monica City Council meeting held on 13th day of November, 2007
by the following vote:
Ayes: Council members: Genser, Holbrook, McKeown, O'Connor, Shriver
Mayor Bloom, Mayor Pro Tem Katz
Noes: Council members: None
Abstain: Council members: None
Absent: Council members: None
A summary of Ordinance No. 2243 (CCS) was duly published pursuant to California
Government Code Section 40806.
ATTEST:
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Maria M. Stewart, City Clerk