R-10023
RESOLUTION NO. 10023 (CCS)
(City Council Series)
A RESOLUTION OF THE CITY COUNCIL
OF THE CITY OF SANTA MONICA
AMENDING BA YSIDE DISTRICT SPECIFIC PLAN
POLICY 4.1.9 TO ELIMINATE THE NUMERICAL CAP ON
RESTAURANTS IN THE BAYSIDE DISTRICT, AMENDING POLICY 4.1.28
TO ALLOW FOR EXPANDED OUTDOOR DINING AREAS ON THE
PROMENADE, AND ADDING SIGNAGE STANDARD 13.5.11 TO ALLOW
FOR SIGNAGE FOR UPPER-LEVEL RESTAURANTS
WHEREAS, on January 23, 1996, the City Council of the City of Santa Monica
adopted the Bayside District Specific Plan through the adoption of Resolution No. 8994;
and
WHEREAS, the Bayside District Specific Plan establishes regulations, programs
and legislation for the development and continued economic enhancement and vitality of
the Bayside District, a 37 -acre area at the core of downtown Santa Monica; and
WHEREAS, the City has taken extensive efforts to maintain the Promenade's
unique character and mix of uses; and
WHEREAS, over the years, market forces have threatened the mix many times and
the City has responded to preserve the Promenade's unique character through adoption of
the Bayside District Specific Plan and adoption of laws and policies which promote the
general welfare by maintaining the Promenade's eclectic character; and
WHEREAS, the City Council established a Promenade Uses Task Force to study
the Promenade issues, to seek feedback and input from the community, and to make
recommendations to the City Council regarding the appropriate mix of uses on the
Promenade; and
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WHEREAS, the Task Force met regularly beginning in May 2002 and completed its
work in March 2003, during which time it considered goals and objectives for the
Promenade and the Downtown, reviewed relevant City policies and regulations, and
conducted community workshops; and
WHEREAS, the Task Force prepared a series of recommendation for review by the
City Council, including recommendations which require amendment of the Bayside District
Specific Plan; and
WHEREAS, on June 10, 2003, the City Council reviewed the recommendations of
the Task Force and directed staff to prepare a work plan for implementation of the Task
Force recommendations; and
WHEREAS, on September 9, 2003, the City Council reviewed the proposed work
plan, which includes a series of proposed amendments to the City's zoning and planning
regulations, including the Bayside District Specific Plan; and
WHEREAS, on September 9,2003, the City Council of the City of Santa Monica
adopted a resolution of intention directing the Planning Commission to consider an
amendment of the Bayside District Specific Plan related to number of permitted
restaurants, outdoor dining areas and permitted signage; and
WHEREAS, on April 14, 2004 and May 19, 2004, the Planning Commission held
public hearings on the proposed amendments; and
WHEREAS, the Planning Commission subsequently forwarded its recommendations
to the City Council; and
WHEREAS, on June 8, 2004, the City Council held a public hearing on the
proposed amendments; and
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WHEREAS, the proposed amendment is consistent in principle with the goals,
objectives, policies, land uses and programs specified in the adopted General Plan,
specifically Land Use Element Objective 1.3, which reinforces Downtown as the focus of
the City, supporting the greatest concentration of activity, in that the amendment supports
the creation and retention of restaurants as a key element in concentrating activity in the
Downtown; Land Use Element Policy 1.3.1, which encourages the concentration of land
uses and activities Downtown which create activity in both the daytime and evening hours,
in that the amendment supports the creation and retention of restaurants which support
activity during the daytime and evening; Land Use Element Policy 1.3.2, which makes
Downtown a primary location for uses that encourage street activity after normal business
hours, in that the amendment supports the creation and retention of restaurants which
provide outdoor dining areas that enliven the streets during evening hours; and Land Use
Element Policy 1.4.1, which concentrates comparison retail use and other complementary
uses, such as restaurants, on or near the Third Street Promenade, in that the amendment
supports the creation and retention of restaurants on the Third Street Promenade.
NOW, THEREFORE, THE CITY COUNCIL OF THE CITY OF SANTA MONICA
DOES HEREBY RESOLVE AS FOLLOWS:
SECTION 1. Pursuant to the Santa Monica Municipal Code Section 9.04.20.18, the
City Council hereby adopts amendments to the Bayside District Specific Plan, as contained
in Exhibit 1.
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SECTION 2. The City Clerk shall certify to the adoption of this Resolution, and
thenceforth and thereafter the same shall be in full force and effect.
APPROVED AS TO FORM:
/l1JA.j)jt~M ~
MARSHA JONE OUTRIE
City Attorney
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Adopted and approved this 22nd day of February, 2005.
\.
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Pam O'Connor, Mayor
I, Maria Stewart, City Clerk of the City of Santa Monica, do hereby certify
that the foregoing Resolution No. 10023 (CCS) was duly adopted at a meeting of
the Santa Monica City Council held on the 22nd day of February, 2005, by the
following vote:
Ayes:
Council members: Mayor O'Connor, Mayor Pro Tem Katz, Bloom,
Genser, Holbrook, McKeown, Shriver
Noes:
Council members: None
Abstain:
Council members: None
Absent:
Council members: None
ATTEST:
~~'~O'~~cuS--
Maria M. Stewart, ity Clerk
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EXHIBIT 1
BA YSIDE DISTRICT SPECIFIC PLAN AMENDMENTS
Bayside District Specific Plan Policy 4.1.9:
The number of on sale alcohol outlets and food serving establishments in
the Bayside District shall be limited on a block by block basis in order to
provide for a mix of activities including retail and entertainment, and to
prevent an over concentration of food serving and alcohol outlets.
Bayside District Specific Plan Policy 4.1.28:
Allow encroachments of up to 12 foet into the Promenade from the
abutting property frontage to accommodate outdoor dining. Uses located
in the Promenade encroachment zone shall be in accordance with the
approved Third Street Promenade Outdoor Dining Standards subject to
an outdoor dinino license aoreement. encroachment permit. The
complete outdoor dining guidelines am contained in ,^.ppendix ^.
Bayside District Specific Plan, 13.5 SIGNAGE STANDARDS:
Signage within the Bayside District Specific Plan area shall be subject to Chapter 9.52 -
Santa Monica Sign Code, of the Zoning Ordinance. However, in an effort to allow and
encourage pedestrian oriented signage, the following exceptions and additions to the
sign code have been included:
1. The use of signs along awning valances is allowed but letter height is limited
to 6 inches or less. Letter color should be compatible with the awning and
building color scheme.
2. The use of flags or banners of reasonable size which add color and
movement to the Sayside District area is allowed, subject to ARB review and
approval.
3. Direct and indirect lighting methods are allowed provided that they are not
harsh or unnecessarily bright. The use of can type box signs with translucent
backlit panels are not allowed within the Specific Plan area.
4. Signage type shall be appropriate for the building face upon which the sign is
to be located. The sign shall not obscure or conceal historic building
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elements or details important to the building's image.
5. The placement of small wall mounted signs at the rear of each business or
address is strongly encouraged. The areas of the sign shall be limited to four
(4) square feet and shall not count toward the total sign area permitted for the
building.
6. In order to maintain the pedestrian scale in the area, signs shall not exceed
24" in height.
7. The use or projecting, "pedestrian oriented" signs shall be allowed in the
Bayside District Specific Plan area, but shall not exceed 4.5 square feet in
area and shall provide a clear vertical clearance to the sidewalk of at least
eight feet. The area of the projecting sign shall be included in the total sign
areas permitted for that building.
8. In order to encourage quality, creativity, and artistic expression, or in order to
assure adequate business identification, a Sign Adjustment from the sign
requirements for the Bayside District Specific Plan area may be granted
subject to the provisions of the Sign Ordinance, Section 9.52.120.
9. Portable signs, off premise signs, and any type of freestanding sidewalk or
"sandwich" signs shall be prohibited.
10. Signage is prohibited on outdoor table umbrellas.
11.For buildinas with Third Street Promenade frontaae. restaurant
identification sianaae may be mounted on a buildina UP to thirty inches
above the floor line of the floor above the restaurant.
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